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Date
Day 2 – 25
th
November 2015 (Wednesday)
Session
Session 6: ‘Open Data, Big Data, Mobile Data’
Time
17:15-18:00
Format
Panel Discussion (Panelist)
Topic
Collaborate across Government and Industries to Provide Open
Data for Big Data Innovations
Speaker
Mr. Jeffrey Hui
Chairperson (Acting) of Hong Kong Institute of Marketing
Jeffrey Phoenix Hui, Business Educationalist, is currently (Acting) Chairperson of Hong
Kong Institute of Marketing (HKIM), Director - Strategic Development of Neo Derm
Group and Convener-in-Chief of New Digital Ecosystem Alliance (NDEA). As a regional
i-marketing expert, Jeffrey has been appointed as Jury of Effie Awards (Greater China)
and Vice President of ECI Awards (Greater China) and Panel Judge of Yahoo Big Idea
Chair Awards. Jeffrey has served at various top-notch corporations, including Procter
& Gamble (P&G), Cathay Pacific, TVB and RTHK. As a passionate business
educationalist, Jeffrey has also served as visiting lecturer at The Chinese University of
Hong Kong, The Polytechnic University of Hong Kong as well as Chu Hai College of
Higher Education and was elected as “The Best Lecturer of the Year” (ranked 1st
among 104 university lecturers). As an experienced branding and marketing consultant,
Jeffrey has served for first-class corporations, including L’Oreal
、
Maybellin
、
Garnier
、
Gillette
、
Venus
、
GSK
、
3M
、
Pfizer
、
Nestle
、
HSBC
、
UBS
、
Deloitte
、
Adobe
、
Cathay
Pacific
、
Inchcape
、
Career Times and so on. Jeffrey has also authored and co-authored
several top-selling marketing and management books, including
《商識滿天下
──
香港
商管翹楚
30
訪》
,
《贏銷策略
──
打造品牌必讀
50
例》
and
《讓品牌「飛」
!──
策略社交
媒體、網絡營銷實戰秘笈》
(*NO. 1 Finance and Business Category Bestseller at Eslite
(
誠品書店
))
.